Why You Need the Amazon Buy Box and How to Get It Wedding Photo Editing

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farhad123
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Why You Need the Amazon Buy Box and How to Get It Wedding Photo Editing

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Think back to when you were a kid. It was obvious from day one that you were born to sell.Wedding Photo Editing On a particularly hot day, you decide to open a lemonade stand. After gathering the lemons, sugar and cups, you ask yourself an important question: where are you settling? lemonade-stand-amazon-buy-box You can head to Shady Lane, the lightly traveled road where tumbleweeds outnumber humans by 3 to 1. Or, you can post on Main Street, which has the heaviest foot traffic in town. You haven't spent too much time thinking before you grab your supplies and head downtown. Anyone who's ever run a lemonade stand knows you have to go where the people are to make sales. And the same goes for e-commerce. When it comes to selling on Amazon, the buy box is Main Street. A multi-channel e-commerce strategy is an effective e-commerce strategy. Download our free guide to Google Shopping and start Wedding Photo Editing spreading your brand today! What is the Amazon Buy Box? The Amazon Buy Box is the white box on the side of the product detail page path where shoppers can click “Add to Cart” or “Buy Now”.

Amazon-buy-box-product-listings-page If you are the seller represented in the buy box,Wedding Photo Editing your product is the one that is added to a buyer's cart (or the product that she immediately purchases). You can think of the buy box as the bottom of your e-commerce sales funnel. This is where all your blood (display ads), sweat (Facebook videos), and tears (tears) culminate in the sweet click of a magic button. Why is the Amazon buy box important? There are two types of sellers on Amazon: Amazon itself and third-party sellers. Third-party sellers are also known as resellers and represent all businesses on the platform that are not Amazon.Wedding Photo Editing When multiple third-party sellers offer the same product, they are all listed on the same product detail page. If you've ever shopped on Amazon, the sequel should be intuitive: sellers compete for the buy box. Every seller wants their product to be the one selected when a consumer clicks "Add to Cart" or "Buy Now".


Like it should be. More than 80% of Amazon purchases Wedding Photo Editing made on desktop computers are through the buy box. Due to the smaller screen size, mobile purchases from Amazon are even more frequently done through the buy box. mobile-screenshot-amazon-buy-box Put yourself in your prospect's shoes. Will you click on the hyperlink to see offers from other sellers? Did you even notice this text? I'm willing to bet you didn't. I'm willing to bet you clicked "Add to Cart" without even blinking. Don't feel bad - everyone does the same. Behold: the undeniable power of the Amazon buy box. Who is eligible for the Amazon Buy Box? When you create an Amazon seller account, you select an individual or business plan. While the former does not come with a subscription fee, the latter costs $ 39.99 / month,Wedding Photo Editing and it comes with many privileges, one being access to the buy box. Individual sellers are not eligible. In addition, the product you are selling must be new and available in stock. Amazon has an algorithm to determine which seller of a particular product is represented in the buy box. Because this is such a high value real estate
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