Website has an important role in doing online marketing. You will not simply rely on various buying and selling services such as marketplaces. Why? Because customers Special Database are constantly evolving and changing. Then you need to start developing a website marketing mix seriously. What are the important aspects in developing a website for digital marketing? The basis of all this is what is called the marketing mix.
Most of you are certainly familiar with the Marketing Mix technique, because it is not a very complicated concept. However, even though it seems easy to understand, in its application it does not always go well, this then makes marketing planning with the marketing mix not optimal. Well, don't let this happen to you, especially on your online store website . In this digital era, there is a need for website ownership, whether for business or portfolio. Because there is a 'promotion' goal on the website, from the start you should pay attention to what marketing mix you can apply on your website. Contents [ hide ] 1 What is Marketing Mix and Website Marketing Mix? 2 Product Aspect 3 Aspects of Promotion 4 Aspects of Price 5 Aspects of Place 6 Conclusion Important Aspects of Marketing Mix For Online Store Websites What is Marketing Mix and Website Marketing Mix?
Important aspects of the marketing mix Before proceeding to the stage of understanding the important aspects of a website marketing mix, let's know what a marketing mix is in general. The definition of the marketing mix is the tactical, method or operational part of the marketing plan. In general, the marketing mix consists of two different concepts which are commonly called the 4Ps and 7Ps. The 4Ps concept includes price (price), place (place), product (product), and promotion (promotion). While the 7Ps concept includes several additional aspects, namely process (process), people (people), and physical evidence (physical evidence). Whether in the 4Ps or 7Ps concepts, the key point in planning with a marketing mix for a website is how you can combine every aspect into a single unit in digital marketing goals. In relation to the website, the marketing mix is how your efforts or plans are in building a business website or online store website by applying existing aspects.
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